Cover of The Price of Knowing by Marius Rizea

Leasing & asset finance

The Price of Knowing

How asset data and AI decide who wins in leasing

Marius Rizea · 268 pages · 24 chapters · 34 exhibits

Listen to the introduction

9 minutes · the full opening chapter, unabridged

This audio edition is read by a synthetic voice, not by the author. The words are the book’s, unchanged.

What the book argues

The durable margin in asset finance is moving from the spread on money to the management of the asset.

Finance, insurance and service are already sold as one package across every asset class, and what holds the package together is information about the machine. Real-time data from manufacturers makes the true condition of an asset assessable, so its price can be set correctly and its resale accelerated, and the asset stays in productive use for longer. Digital systems and machine learning are the infrastructure on which this happens, not the change itself.

The introduction states the argument, the three conditions under which it fails, and how the rest of the book is organised. It is the honest way to decide whether the other twenty-three chapters are worth your time.

Read the book

Available on Amazon in three editions.